Commitment to Patient Privacy: This Privacy Policy outlines how Dr. Romario Ezahu Perea Pérez collects, protects, and handles personal and health data in compliance with applicable health data regulations (including the Mexican Federal Law on Protection of Personal Data - LFPDPPP, official health standard NOM-004-SSA3-2012) and international best practices for cross-border patients.
1. Data Controller
The entity responsible for the collection, processing, and protection of your personal information is Dr. Romario Ezahu Perea Pérez, board-certified Orthopedic Surgeon specializing in Arthroscopy and Minimally Invasive Joint Surgery, practicing in Tijuana, Baja California, Mexico.
For inquiries regarding this policy or the handling of your data, you may contact our office via email at contacto@drromarioartroscopia.com or via institutional WhatsApp at +52 (663) 434 7307.
2. Personal Data We Collect
When you interact with our website, request consultation details, or schedule an in-person medical evaluation, we may collect:
- Identification and Contact Details: Full name, phone number, WhatsApp contact, email address, and country/state of residence.
- Sensitive Health Information: Chief orthopedic complaints, description of symptoms, prior joint injury history, and any diagnostic imaging (MRI, X-rays) you voluntarily provide for preliminary scheduling evaluation.
All medical and health information is classified as Sensitive Personal Data and is handled with strict medical confidentiality and physician-patient privilege.
3. Purpose of Data Processing
Your personal data is processed strictly for the following Primary Purposes:
- Scheduling, confirming, and coordinating your in-person orthopedic consultation or surgical evaluation.
- Direct doctor-to-patient communication to answer pre-consultation inquiries.
- Creation, maintenance, and safeguarding of your clinical record in compliance with medical documentation standards.
With your explicit consent, we may also process aggregated, non-identifiable data for Secondary Purposes:
- Anonymous website usage analytics to evaluate and enhance user experience.
- Digital campaign effectiveness measurement on Google Ads and Meta platforms.
4. Cross-Border Patients & International Medical Travelers
For international patients (including residents of California and other US states seeking orthopedic care in Tijuana):
- All clinical services, surgical procedures, and medical documentation are governed under the laws and medical regulations of the United Mexican States.
- We uphold strict health confidentiality standards aligned with international privacy benchmarks. We do not sell or monetize personal or health information to third-party data brokers.
5. Cookies and Google Consent Mode v2
Our website utilizes technical cookies necessary for operation, as well as analytical and marketing cookies. We strictly implement Google Consent Mode v2 (Advanced Mode): non-essential tracking cookies remain blocked until you grant affirmative consent through our cookie preferences modal.
Manage Your Preferences Anytime: You can adjust or withdraw your cookie consent at any point by clicking or by selecting the floating cookie icon in the bottom-left corner of the screen.
6. Data Transfers and Disclosures
We do not sell, rent, or lease your personal information. Personal data may only be transferred without consent under legal mandates established by law, such as:
- Formal requests by judicial or sanitary regulatory authorities in the lawful exercise of their duties.
- Medical emergencies requiring immediate intervention to safeguard your life or physical integrity.
- Technical infrastructure providers (e.g., secure medical EHR software or hosting) operating under binding non-disclosure agreements.
7. Your Privacy Rights (Access, Correction, Deletion)
You have the right to access the personal information we hold about you, request corrections if it is inaccurate or incomplete, request its deletion where legally permissible (subject to clinical record retention obligations required by healthcare law), or object to specific processing.
To submit a privacy rights request, please email us at contacto@drromarioartroscopia.com with your identification and details of your request. We will review and respond within applicable statutory timelines (up to 20 business days).
8. Policy Updates
We may update this Privacy Policy periodically to reflect changes in regulatory requirements or medical practice operations. Any updates will be published directly on this page with an updated effective date.